How much time do you spend with a potential client or patient? How many questions do you answer before they agree to move forward. Is it an average of 30 minutes, 2 hours or weeks of time?
All of that time could be seen as time wasted. But is it? NO! It was the opportunity for you to perfect your craft, improve your communication skills and get to know another person. Am I encouraging you to meet a lot of people whom never “sign on the dotted line”, NO! I am encouraging you to use what you learn from each of these experiences to improve your offer and or how you make your offer.
We aren’t going to close each sale, however, we CAN learn from each sales opportunity. We can also keep in touch with that person and who knows, maybe down the road they will become an #1 client/patient.